Highlander Hysteria (from December 2016)

Radford Athletics has used the event, “Highlander Hysteria” for the past three years as midnight madness to kick off the men and women’s basketball seasons. Since Hysteria took place around Halloween, they encouraged Radford students and kids to come to the event dressed in their costumes.

The event was open to all Highlander fans for free and began at 6:30 p.m. The festivities at Hysteria included: knock out, relay and minute-to-win-it races, fun dance numbers with the RU Rockers and RU Basketball teams, prizes, and free food. Some of the games had cool incentives for the winner, such as a tailgating kit worth over $300!


Each year, the Radford Athletics Department work hard to make Highlander Hysteria better and more fun for everyone in comparison to the past years event. This year, Athletics created a Highlander Hysteria Committee comprised of the Radford Rowdies, Radford Intramurals, R-SPaCE, and Radford SGA to help make Hysteria fun and enjoyable for everyone. “We started gathering ideas internally a month in advance but were able to plan specifics until a couple weeks out when we got a finalized schedule from basketball,” said Ronnie Corey, Assistant Director of Marketing and Ticket Sales.

This year for Highlander Hysteria, one of the main focuses was to get the players more interactive with the fans and show them doing things other than playing basketball. “My favorite part about Highlander Hysteria was the dancing routine the basketball teams did with the RU Rockers. It was so funny to watch!” said Emily, Kincer, President of the Radford Rowdies.

Highlander Hysteria gave the basketball players the opportunity to have fun with the Radford community and also gave the fans a look into their personality’s and how the athletes interact with each other.

The committee also introduced the idea of having our Men’s and Women’s Basketball head coaches Mike Jones and Mike McGuire announce their players and MC while each team was scrimmaging. They thought it would be a good touch to have the head coaches talking to the fans to see them doing things other than coaching our awesome basketball teams.

Highlander’s fans left Highlander Hysteria feeling excited about the upcoming season. Some even had ideas for next years Highlander Hysteria. “I think in the future it would be fun to have some one on one random questions or funny facts about the players like a hot seat. That would be cool to play on the screen,” said Kincer.

Looking into the future, Radford Athletics would love to continue this tradition of having Highlander Hysteria to start the basketball season. “We would love to continue to host hysteria every year. It’s just a great way to introduce the team and get everyone excited and talking about the upcoming season,” said Corey.


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